Sunday, November 16, 2008

Advertising = Creativity??? Think Again!

It's been 2 weeks since i started work and honestly it hasn't been what i expected at all. First of all, someone has been giving me a real hard time at work. Verbal abuses which are totally frustrating and depressing. What did i do to deserve all this man?? Not that i committed any mistakes, its just tat the person is mentally effected in some ways. To tell the truth, there hasn't been a day passing by without me crying. It came to a point where i felt like giving up. That's so not me but yea..this time, it just way past the limit. I'm still considering if i should hang on.

Another thing that i noticed is that everyone around me is brutally killing advertising and creativity. Art directors propose real good proposal but in the end of the day cliet change this chage that and everything ends up looking like a high school notice board ad. Like what the fark is wrong ryte!!! The worse is that even the creatives have no say in anything if cliet insist on some crappy ad. Then what is the point??? I just don't get it. hy must it be this way??

If you look at ad these days, its all so crappy. Why can't it be creative?? What happened to it?? A friend of mine shared her experinces while in taiwan. Holy god!! The ads there are just so interesting. In fact, if you take a look at ads from Indonesia, Thailand or even India, it's all so catchy. That's what creative is all about. What the fark is wrong with Malaysian industry?? So much limitations so much control over the content. And worse is jackass clients who don't appreciate good work. Fuck Man!! That's why i say everyone is brutally killing advertising and creativity!!

I'm so disppointed!!

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